Archive for December, 2010


Creativity Spiritual

Dalam kehidupan sehari-hari, faktor kreativitas sangatlah berguna bagi berlangsungnya kehidupan kita, apalagi dalam situasi dunia yang sudah semakin modern dan semakin majunya era informasi. banyak hal yang dapat mempengaruhi kreativitas mulai dari membaca buku, menonton tv, bahkan bermain game sekalipun. kreativitas yang terjadi biasanya didasari dari otak manusia yang bersifat nalar.

faktor lain yang mungkin tidak sering didasari yaitu proses kreativitas yang berbasis spiritual. hal ini, dalam bidang psiologis biasa disebut spiritual quetioent. hal ini dimaksudkan bahwa dalam berpikir kita tidak hanya dinilai dalam bagian emosional atau intelegen semata. dari segi spiritual, dapat kita nilai dari tingkat keimanan seseorang terhadap agama yang dianutnya. spiritual ini sangatlah berpengaruh terhadap ketenangan seseorang sehingga bisa meningkatkan kualitas spiritualnya.

dalam wacana ini, dibahas mengenai kreativitas yang didasari spiritual dan membentuk bentuk-bentuk kreativitas yang didasari oleh sikap spiritual yang ditujukan kepada tuhan. jika di agama kristen, dapat kita lihat ketika jemaat gereja menyanyikan nyanyian dan puji-pujian kepada tuhannya. sedangkan di islam dapat dilihat seperti kegiatan mengaji dengan dinyanyikan, dll.

kesimpulannya, creative spiritual dapat diartikan sebagai sikap kreatif yang biasanya didasari dan bertujuan untuk beribadah dan memperkuat ikatan dengan tuhan.


Business Model

Describes the rationale of how an organization creates, delivers, and captures value – economic, social, or other forms of value. The process of business model design is part of business strategy.

In theory and practice the term business model is used for a broad range of informal and formal descriptions to represent core aspects of a business, including purpose, offerings, strategies, infrastructure, organizational structures, trading practices, and operational processes and policies.

Whenever a business is established, it either explicitly or implicitly employs a particular business model that describes the design or architecture of the value creation, delivery, and capture mechanisms employed by the business enterprise. The essence of a business model is that it defines the manner by which the business enterprise delivers value to customers, entices customers to pay for value, and converts those payments to profit: it thus reflects management’s hypothesis about what customers want, how they want it, and how an enterprise can organize to best meet those needs, get paid for doing so, and make a profit

Business models are used to describe and classify businesses (especially in an entrepreneurial setting), but they are also used by managers inside companies to explore possibilities for future development, and finally well known business models operate as recipes for creative managers


example of business model:



is a method used to help thinking for new solutions.

how to use it

SCAMPER is an acronym for useful list of words that can be applied as stimuli to make you think differently about the problem area.


What can you substitute? What can be used instead? Who else instead? What other ingredients? Other material? Other process? Other power? Other place? Other approach? Other sounds? Other forces?

Instead of … I can …


What can you combine or bring together somehow? How about a blend, an alloy, an assortment, an ensemble? Combine units? Combine purposes? Combine appeals? Combine ideas?

I can bring together … and … to …


What can you adapt for use as a solution? What else is like this? What other idea does this suggest? Does past offer a parallel? What could I copy? Who could I emulate?

I can adapt … in this way … to …


Can you change the item in some way? Change meaning, colour, motion, sound, smell, form, shape? Other changes?

Also: Magnify: What can you add? More time? Greater frequency? Stronger? Higher? Longer? Thicker? Extra value? Plus ingredient? Duplicate? Multiply? Exaggerate?

And: ‘Minify’: What can you remove? Smaller? Condensed? Miniature? Lower? Shorter? Lighter? Omit? Streamline? Split up? Understate?

I can change … in this way … to …

Put to other uses

How can you put the thing to different or other uses? New ways to use as is? Other uses if it is modified?

I can re-use … in this way …  by …


What can you eliminate? Remove something? Eliminate waste? Reduce time? Reduce effort? Cut costs?

I can eliminate … by …


What can be rearranged in some way? Interchange components? Other pattern? Other layout? Other sequence? Transpose cause and effect? Change pace? Change schedule?

I can rearrange … like this … such that …



I want to invent a new type of pen.

Substitute – ink with iron, nib with knife

Combine – writing with cutting, holding with opening

Adapt – pen top as container

Modify – body to be flexible

Put to other uses – use to write on wood

Eliminate – clip by using velcro

Rearrange – nib to fold outwards


how it works

SCAMPER works by providing a list of active verbs that you associate with your problem and hence create ideas. As they are all verbs, they are about doing, and so get you to think about action.

SCAMPER was defined by Robert Eberle, after an initial list from Brainstorming originator Alex Osborn